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Decision Making & Negotiations

See the latest research, articles and faculty on the Decision Making & Negotiations Area of Expertise at Columbia Business School.

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Decision Making & Negotiations

Decision Making & Negotiations Research

Firms' Reactions to Public Information on Business Practices: The Case of Search Advertising

Authors
Andrey Simonov and Justin Rao
Date
January 1, 2019
Format
Journal Article
Journal
Quantitative Marketing and Economics

We use five years of bidding data to examine the reaction of advertisers to widely disseminated press on the lack of effectiveness of brand search advertising (queries that contain the firm's name) found in a large experiment run by eBay (Blake, Nosko and Tadelis, 2015). We estimate that 11% of firms that did not face competing ads on their brand keywords, matching the case of eBay, discontinued the practice of brand search advertising.

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French News Start-up L'Opinion: Swimming Upstream in Uncertain Times

Authors
Ava Seave
Date
January 1, 2019
Format
Case Study
Publisher
Columbia Business School

In May 2013 Nicolas Beytout launched L’Opinion, a news organization that published a daily newspaper, with a robust digital presence. L’Opinion was opinion-focused, with Libéral economic thought pieces and analysis at the heart of its content. The media industry had changed drastically in the decade preceding, with brutal competition among the traditional media and new entrants like the platforms Google and Facebook. The political environment was also a moving target, with anti-European nationalism on the rise.

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Fintech, Regulatory Arbitrage, and the Rise of Shadow Banks

Authors
Greg Buchak, Gregor Matvos, Tomasz Piskorski, and Amit Seru
Date
December 1, 2018
Format
Journal Article
Journal
Journal of Financial Economics

Shadow bank market share in residential mortgage origination nearly doubled from 2007 to 2015, with particularly dramatic growth among online "fintech" lenders. We study how two forces, regulatory differences and technological advantages, contributed to this growth.

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Apples, Oranges, and Erasers: The Effect of Considering Similar versus Dissimilar Alternatives on Purchase Decisions

Authors
Elizabeth Friedman, Jennifer Savary, and Ravi Dhar
Date
December 1, 2018
Format
Journal Article
Journal
Journal of Consumer Research

When deciding whether to buy an item, consumers sometimes think about other ways they could spend their money. Past research has explored how increasing the salience of outside options (i.e., alternatives not immediately available in the choice set) influences purchase decisions, but whether the type of alternative considered systematically affects buying behavior remains an open question. Ten studies find that relative to considering alternatives that are similar to the target, considering dissimilar alternatives leads to a greater decrease in purchase intent for the target.

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Probabilistic Topic Model for Hybrid Recommender Systems: A Stochastic Variational Bayesian Approach

Authors
Asim Ansari, Yang Li, and Jonathan Zhang
Date
December 1, 2018
Format
Journal Article
Journal
Marketing Science

Internet recommender systems are popular in contexts that include heterogeneous consumers and numerous products. In such contexts, product features that adequately describe all the products are often not readily available. Content-based systems therefore rely on user-generated content such as product reviews or textual product tags to make recommendations.

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Accounting Conservatism and Incentives: Intertemporal Considerations

Authors
Jonathan Glover and H. Lin
Date
November 1, 2018
Format
Journal Article
Journal
The Accounting Review

We study the intertemporal properties of accounting conservatism with a focus on managerial incentives. In our main model, conservatism results in smaller expected payouts to the manager (agent) in early periods and larger expected payouts in later periods. Conservatism shifts (ambiguous) evidence that might be used to recognize good performance in early periods to later periods. In later periods, good performance is less informative, since good news might mean good current period performance and might also mean good prior period performance whose recognition was delayed.

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How Does Hedge Fund Activism Reshape Corporate Innovation?

Authors
Alon Brav, Wei Jiang, Song Ma, and Xuan Tian
Date
November 1, 2018
Format
Journal Article
Journal
Journal of Financial Economics

This paper studies how hedge fund activism impacts corporate innovation. Firms targeted by activists improve their innovation efficiency over the five-year period following hedge fund intervention. Despite a tightening in research and development (R&D) expenditures, target firms increase innovation output, as measured by both patent counts and citations, with stronger effects among firms with more diversified innovation portfolios. Reallocation of innovative resources, redeployment of human capital, and change to board-level expertise all contribute to improve target firms' innovation.

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The Liquid Hand-to-Mouth: Evidence from Personal Finance Management Software

Authors
Michaela Pagel and Arna Olafsson
Date
November 1, 2018
Format
Journal Article
Journal
The Review of Financial Studies

We use a very accurate panel of all individual spending, income, balances, and credit limits from a financial aggregation app and document significant payday responses of spending to the arrival of both regular and irregular income. These payday responses are clean, robust, and homogeneous for all income and spending categories throughout the income distribution. Spending responses to income are typically explained by households' capital structures: households that hold little or no liquid wealth have to consume hand-to-mouth.

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Dynamic Pricing under Debt: Spiraling Distortions and Efficiency Losses

Authors
Omar Besbes, Dan Iancu, and Nikos Trichakis
Date
October 1, 2018
Format
Journal Article
Journal
Management Science

Firms often finance their inventory through debt and subsequently sell it to generate profits and service the debt. Pricing of products is consequently driven by both inventory and debt servicing considerations. In the present paper, we analyze how debt distorts dynamic pricing decisions and reduces generated sales revenues. We show that debt induces sellers to always price higher than the revenue-maximizing price.

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