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Decision Making & Negotiations

See the latest research, articles and faculty on the Decision Making & Negotiations Area of Expertise at Columbia Business School.

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Decision Making & Negotiations

Decision Making & Negotiations Research

Regulatory Focus, Regulatory Fit, and the Search and Consideration of Choice Alternatives

Authors
Michel Tuan Pham and Hannah Chang
Date
December 1, 2010
Format
Journal Article
Journal
<a href="http://ejcr.org/">Journal of Consumer Research</a>

This research investigates the effects of regulatory focus on alternative search and consideration set formation in consumer decision making. Results from three experiments yield two primary findings. First, promotion‐focused consumers tend to search for alternatives at a more global level, whereas prevention‐focused consumers tend to search for alternatives at a more local level. Second, promotion‐focused consumers tend to have larger consideration sets than do prevention‐focused consumers.

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Reconsidering Choice in the Design of Work: The Persistent Influence of Ethnicity Within a Multinational Organization

Authors
Sheena Iyengar, Sanford DeVoe, and Claudius Hildebrand
Date
November 23, 2010
Format
Working Paper

Using a cross-national survey of Citibank employees, the authors examine the persistent influence of ethnic background on perceptions of choice and its association with performance, intrinsic motivation, and well-being in the workplace. Among Anglo-Americans, task choice was prominent and associated with benefits for employees, whereas choices made by supervisors were less salient and associated with detriments.

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Drivers of Word-of-Mouth at the Individual Level

Authors
Andrew T. Stephen and Donald Lehmann
Date
November 9, 2010
Format
Working Paper
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Lead by Choice

Authors
Sheena Iyengar
Date
November 1, 2010
Format
Journal Article
Journal
Leadership Excellence

As Cassius said to Brutus (in Julius Caesar) Men at some time are masters of their fates: The fault, dear Brutus, is not in our stars, But in ourselves, that we are underlings. Might you become master of your fate through choice—no matter what the stars say?

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Guest Editorial to a Special Issue

Authors
Costis Maglaras
Date
October 20, 2010
Format
Journal Article
Journal
Journal of Revenue and Pricing Management

This special issue features articles from the 9th Annual INFORMS Revenue Management and Pricing Section Conference at the Kellogg School of Management, Northwestern University during 22–23 June 2009. The conference featured 42 half hour talks by practitioners and researchers, as well as keynote addresses by Professor Anton Kleywegt of Georgia Tech and by Dr Matthew Schrag, the Director of Operations Research and Industrial Engineering at Delta Airlines. The conference was organized by Martin Lariviere and Baris Ata.

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The Price of Relationships: Experience Transfer, Contractual Governance and Performance in Repeated Vertical Exchanges

Authors
Paul Ingram
Date
October 1, 2010
Format
Working Paper

Research on repeated ties has concluded almost lopsidedly that repeated exchanges are beneficial. Yet, most empirical evidences backing up this conclusion either do not measure real economic outcomes of repeated exchanges, or have performance data from only one side of the transaction. Our paper develops a synthetic view of the exchange dynamics through which positive or negative effects might take place, and exposes direct evidence of the impact of repeated ties on price, cost, profit and governance structure.

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Inflation and the Inflation Risk Premium

Authors
Geert Bekaert and Xiaozheng Wang
Date
October 1, 2010
Format
Journal Article
Journal
Economic Policy

This article starts by discussing the concept of "inflation hedging" and provides estimates of "inflation betas" for standard bond and well-diversified equity indices for over 45 countries. We show that such standard securities are poor inflation hedges. Expanding the menu of assets to Treasury bills, foreign bonds, real estate and gold improves matters but inflation risk remains difficult to hedge. We then describe how state-of-the-art term structure research has tried to uncover estimates of the inflation risk premium, the compensation for bearing inflation risk.

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Shaping Customer Satisfaction through Self-Awareness Cues

Authors
Michel Tuan Pham, Caroline Goukens, Donald Lehmann, and Jennifer Stuart
Date
October 1, 2010
Format
Journal Article
Journal
Journal of Marketing Research

Six studies show that subtle contextual cues that increase customers' self-awareness can be used to influence their satisfaction with service providers holding the objective service delivery constant. Self-awareness cues tend to increase customers' satisfaction when the outcome of a service interaction is unfavorable, but tend to decrease customers' satisfaction when the outcome of the interaction is favorable. This is because higher self-awareness increases customers' tendency to attribute outcomes to themselves as opposed to the provider.

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Born to Choose: The Origins and Value of the Need for Control

Authors
Lauren Leotti, Sheena Iyengar, and Kevin Ochsner
Date
October 1, 2010
Format
Journal Article
Journal
Trends in Cognitive Science

Belief in one's ability to exert control over the environment and to produce desired results is essential for an individual's well being. It has been repeatedly argued that the perception of control is not only desirable, but it is likely a psychological and biological necessity. In this article, we review the literature supporting this claim and present evidence for a biological basis for the need for control and for choice—that is, the means by which we exercise control over the environment.

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